Cadbury 5Star hijacked Youtube FanFest.
We created an experience zone where you can come and meet all your fans as you
EAT 5STAR AND DO NOTHING.
Meet all your fans.
Hardcore Fan (A big tough looking fan – the largest fan)
Crazy Fan (A fast fan that spins in a crazy way, moves around, and shakes a lot)
Diehard Fan (A fan that is smashed and broken.)
Angry Fan (Red fan with hot air coming out of it and makes sounds when the fan is switched on)
Unpredictable Fan (A rickety fan that swings unpredictably.)
Obsessive Fan (A fan leaning so close to the sofa that it’ll be in your face when you sit down.)
Disloyal Fan (A fan that’s looking at the Nexa Experiential Zone and away from the 5 Star experience Zone)
Loud Fan (A super noisy fan)
Former Fan (Now best to dry clothes.)
Closet Fan (Hiding behind other fans.)
Heartbroken Fan (A fan with the on/off button dangling outside.)
Just Another Fan
We created a Microsite to excite the crowd and getting the roaring for the Fanfest.
